Trusted dating brand
About AssTok: a dating brand built for grown-up clarity
We are a remote-first U.S. team blending product design, trust & safety operations, and relationship science. AssTok exists because swipe fatigue is real—and so is the desire for emotionally safe connections.
Our story
AssTok started as a reaction to shallow discovery feeds and anonymous abuse. Founders who met through online dating—but almost quit because of bots—decided to build a dating brand where trusted dating app signals (verification, moderation speed, education) were the headline features.
Today we serve members across major U.S. metros with the same core promise: fewer fake personas, clearer intentions, faster route to an in-person spark.
Mission & values
- Safety first: if a feature increases risk for vulnerable users, we do not ship it without guardrails.
- Radical transparency: we explain how matching and moderation work in plain language.
- Consent culture: boundaries are normalized in UX copy and community guidelines.
Leadership
People behind the brand—available on LinkedIn for E-E-A-T context.
Elodie Mercer · CEO
Former fintech product lead; obsessed with fraud prevention and consent-forward UX. LinkedIn
Priya Natarajan · COO
Scaled support orgs at high-growth marketplaces; built our 24/7 response SLAs. LinkedIn
Noah Briggman · CTO
Machine learning infrastructure, on-device safety classifiers, privacy-preserving analytics. LinkedIn
See the app for yourself
Download AssTok, verify your profile, and explore curated introductions.